BluHomes Budget Builder
One of the biggest challenges faced by Blu is giving their customers an accurate idea of the cost to purchase and deploy one of their gorgeous pre-fab homes. Because their homes have a "base price," consumers tend to focus exclusively on that number. However, there are a variety of other costs associated with deploying a modular home on a parcel of land, and it was very important for Blu to educate and clearly communicate to their customers how much those other costs would add up. We created a rich interactive, data-driven tool so help explain and calculate to costs associated with acquiring and installing a Blu Home.